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Targeted advertising
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61	An Empirical Study of Mobile Ad Targeting arXiv:1502.06577v1 [cs.CR] 23 Feb 2015 Theodore Book Rice University Add to Reading List Source URL: arxiv.org Language: English - Date: 2015-02-23 20:41:46 Marketing World Wide Web Internet marketing Internet advertising Advertising Targeted advertising Online advertising AdWords AdMob Advertising network Search advertising Pay per click
62	Ad Targeting and Privacy John Langhauser CPSC 557 AD Targeting 101 Add to Reading List Source URL: zoo.cs.yale.edu Language: English - Date: 2011-11-18 21:54:56 Marketing Internet advertising World Wide Web Media manipulation Internet privacy Advertising Targeted advertising Internet marketing Privacy HTTP cookie Online advertising Do Not Track legislation
63	Sky AdSmart The Power of TV, Enhanced Choose the Most Relevant Audience Addressable TV advertising for Add to Reading List Source URL: www.skyadsmart.co.uk Language: English - Date: 2016-03-10 10:58:52 Economy Sky plc Finance Television in the United Kingdom Advertising Marketing Targeted advertising Sky UK Experian Sky+ HD Television advertisement
64	MB_Logo_akademie_final_AI Add to Reading List Source URL: architektur.konradin.de Language: English - Date: 2016-02-02 07:57:26 Marketing Internet marketing Online advertising Rate card Targeted advertising Book
65	Tyco Cookie Policy Tyco and its group companies (together “Tyco”, “we”, “us”, “our”) use “cookies” for certain areas of our websites. Cookies are very commonly used on websites. They are small data fi Add to Reading List Source URL: tycofsbp.com Language: English - Date: 2015-09-02 13:59:15 Internet privacy Hypertext Transfer Protocol World Wide Web Computing Computer access control HTTP cookie Cyberspace Targeted advertising Session Zombie cookie
66	ISSNCEP Discussion Paper No 1296 September 2014 Consumer Search: Evidence from Path-tracking Data Add to Reading List Source URL: cep.lse.ac.uk Language: English - Date: 2014-09-08 08:26:06 Professional studies Marketing Economy Brand management E-commerce Consumer behaviour Pricing Online shopping Brand Behavior Touchpoint Targeted advertising
67	Case Study: Solar Company Drives Leads The Challenge: A solar energy company wanted to increase lead acquisition by targeting their digital advertising at areas in the US where demand for solar energy services was high. Add to Reading List Source URL: 7813-presscdn-0-2.pagely.netdna-cdn.com Language: English - Date: 2015-09-23 16:47:22 Energy Physical universe Nature Energy conversion Alternative energy Energy policy Solar energy Targeted advertising Energy conservation
68	Case Study: Front Gate Tickets Increases ROI for Ticket Sales Promo The Challenge: Front Gate Tickets works with national music festivals and local concert venues to help drive ticket sales. Front Gate’s clients’ mai Add to Reading List Source URL: 7813-presscdn-0-2.pagely.netdna-cdn.com Language: English - Date: 2014-09-17 12:07:52 Advertising Return on marketing investment Strategic management Targeted advertising Digital marketing Professional studies Business Economy
69	End User Data Privacy Statement March 2016 About Simplaex Simplaex GmbH (“Simplaex”, “our”, “us”, “we”), through the Simplaex platform, deliver display and video advertisements to our Game Developer clien Add to Reading List Source URL: www.simplaex.com Language: English - Date: 2016-04-14 03:57:55 Internet privacy Computing World Wide Web Privacy Digital media Internet advertising Privacy policy HTTP cookie Information privacy Targeted advertising Medical privacy Personally identifiable information
70	EQ Profiles ® Use the CTC’s rich social values-based market research to enhance your customer targeting, product development and marketing efforts. Add to Reading List Source URL: en.destinationcanada.com Language: English - Date: 2015-06-14 19:17:23 Professional studies Marketing Economy Market segmentation Global marketing Market analysis Psychographic Market Targeted advertising

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